The Coolest Continental Ever

                

                  Lincoln is betting big with their return to where it all made them great, the Lincoln Continental. The Lincoln Continental has always been known as one of the most celebrated and recognizable names in the history of automobiles, and in 2017 Lincoln is bringing it back!

                 The Lincoln Continental is completely redesigned from the ground up, the flashy new Continental debuted at the New York Auto Show in 2015. We can’t wait for the Continental to arrive in 2017, until then, here are the coolest features you will get with the new Lincoln Continental.

-Sleek Lighting and Illuminated Welcome Mat

                When you approach the new Continental, the key fob signals the vehicle and the car lights up. Headlights, daytime running lights and taillights illuminate along with a bright white Lincoln lighting flashes from underneath the handle.

-Door Handle Placement

                The door handles on the Lincoln Continental do not sit in the typical door placement, instead they rest on the piece of trim underneath the window. This allows the Continental to have a cleaner, sleeker look.

-Power Cinching Doors

                With the new Continental there is no need to slam the door to close it. Just push the door shut and the Continental will do the rest. Once the vehicle recognizes the door is shut it cinches the door tight.

-Massaging Seats are an Added Plus

                Along with the optional 30-way adjustable “Perfect Position” seats the new Lincoln Continental adds massaging seats to its comfort option, heat and cooled seats and a four way lumbar support make this the most comfortable ride.

-Revel Audio Package

                The Continental includes Revels Ultima 19-speaker audio system in their Black Label Models, The system has truly lifelike bass vibes and clear as a bell highs with no harshness. This really is the way to listen in style.

-Massive Panorama Sunroof

                The Continental has a two-panel sunroof that spans the entire length if the roof. The front panel slides while the rear panel stays in place. But all passengers get an amazing view from every seat.

                  We cannot wait for the all-new 2017 Lincoln Continental to hit our showroom floors, until then check out our other great Lincoln models and contact us today to order your 2017 Lincoln Continental now!

Lincoln tops ACSI Brand Satisfaction Survey

The American Customer Satisfaction Index’s (ACSI) Automobile Report 2016 recently released their report of industry-wide customer satisfaction for automobiles. And this year, Lincoln has earned top honors. The ASCI “is a national economic indicator of customer evaluations of the quality of products and services available to household consumers in the United States.”

Brands are judged in the ASCI on a max satisfaction score of 100. Lincoln bested all competition with a score of 87%. Their score this year is 4 points higher than last year. Lincoln stood atop the nearest competition by a close margin; Honda (86), BMW (85), Toyota (85) and GMC (84) and crushed the industry average of 82.

The ASCI judge brands based on a variety of factors, including performance, dependability, safety, exterior design and gas mileage.  Luxury brands scored higher points for factors such as comfort, quality and technology. But mass market brand scored even points on factors such as performance, dependability, exterior, safety and website design.

To see why Lincoln tops Brand Satisfaction, check out our inventory or contact us to test drive yours today!

The New MKX is one sweet drive

Typically when you think of luxury SUV, you think of the Audi Q5, Lexus RS or Cadillac SRX. But Lincoln has been working hard over the last few years to change that. And now with the redesigned 2016 MKX, Lincoln is claiming its seat at the table. And that has been the brand’s strategic challenge over the last decade: Not enough younger buyers had that nameplate in their heads when they were splashing out lux bucks for SUVs.

 

The redesigned 2016 MKX will go a long way to getting Lincoln a seat at the table in this segment, and that’s where a car makes a first impression on you, the driver’s cockpit. MKX “Black Label” model that wraps you in high-quality leather and walnut in the cockpit and includes a 22-way powered seat that adds $1,500 to the base price of $47,650. Yes a 22-way seat. There’s also a “luxury package,” which adds $4,400 and includes a Revel audio system with 19 speakers. That’s a lot of speakers.

Under the hood sits Ford’s 2.7-liter V-6 EcoBoost power plant (a $2,000 option), which generates a sprightly 335 horsepower. That’s 30 h.p. more than the standard 3.7-liter power plant, thanks to twin turbos. On the safety front, Lincoln offers a little gizmo, an optional front-facing camera that hides behind the emblem until you engage the camera. It’s part of a parking assist package that includes adaptive cruise control, active braking, and a lane-keeping system—all of which has become pretty standard in this category.

Like its competitors, the MKX lets you tune the ride to your driving style: sport, comfort, or economy. On the all-wheel-drive models—and again, you’ll pay up—there’s also a continuously controlled damping system to limit vibrations.

Still, you’ve got to credit Lincoln for stepping up its game. The MKX is truly plush and comfy and it’s going to give anyone shopping for a luxury SUV another good choice to think about. 

Check out the Lincoln Line here and Contact us now to take yours home today!

Lincoln Opens 'Experience Center'

Ford Motor Company’s Lincoln brand has made its “largest investment ever” in personalized experiences and service for consumers, known as “The Lincoln Way.” The Lincoln Experience Center, which allows guests to learn more about the Lincoln brand at their own pace, has opened on Fashion Island in Newport Beach, California. A second location will be announced later this year, according to Lincoln.

A new suite of services, including valet pickup and delivery, begins this fall with the arrival of the all-new Lincoln Continental. Future initiatives include a dedicated app to provide even easier access to existing services and a suite of new services like parking solutions and new approaches for leasing.

Guests can explore the brand, discover the design inspiration behind the different Lincoln cars and SUVs, customize their perfect vehicle and take it for a test drive, around the block or for the weekend. They can also take advantage of the Lincoln connectivity lounge and partake of a complimentary beverage. Should they be interested in purchasing a vehicle, a host at the Lincoln Experience Center will connect them with the dealer.

"The Lincoln Experience Center in Newport Beach opened in early July and the response has been overwhelmingly positive," said a Lincoln spokesperson. "So far, 50,000 people have walked by the Lincoln Experience Center and about 4,500 have spent time inside the space. The first three scheduled events to take place at the Lincoln Experience Center are already fully booked."

The Lincoln Miles leasing service — which allows clients to monitor miles via a mobile app and web site and earn rewards based on unused miles at the end of the lease — is currently being piloted, according to the company.

Contact us today to meet with one of your local Lincoln experts at Gurley Leep South Side Ford-Lincoln!

Lincoln steps up with the pick-up

Everyone has to take their car in for service from time to time. Lincoln, to distinguish themselves from other luxury brands, is making that process now easier.  By picking up your car and giving you a loaner vehicle.

Starting with their 2017 line of vehicles, Lincoln with come to you with a vehicle of equal or greater value, take yours in for service and then return it when its finished. This will be available on all the Lincoln models, from the MKC Crossover to the Navigator and everywhere in between, including next year’s brand new Lincoln Continental.

All New 2017 Lincoln Continental

Lincoln’s service puts it in “uncharted territory,” which is a good step for a brand that fell off the radar of many luxury-car buyers. Yet it remains in eighth place among luxury marques, behind European and Japanese rivals as well as General Motors’ Cadillac. In a time when there are too many brands and everyone is copying each other, this Lincoln’s way of thinking outside of the box and standing out when it come to their customer service.

2017 Lincoln MKZ

“It’s the single most important item we’ve done in some time.For customers today, one of the things that they value the most is their time. This is a process by which the Lincoln dealers and the Lincoln Motor Co. can eliminate people’s needs to come to the dealer for almost anything.”

-Ed Witt, owner of Witt Lincoln in San Diego.

Lincoln has been testing the service at a few dealers over the past year. It surveyed customers who used it and found that 98 percent said they would be more likely to receive service from that dealer in the future and would recommend Lincoln to a friend because of it. In addition, 93 percent said they likely would purchase another Lincoln as a result. Lincoln Service Valet will be part of the vehicle’s four-year, 50,000-mile warranty coverage and available throughout the U.S.

Interested in owning a New Lincoln? Check out what is available at Gurley Leep South Side Ford-Lincoln or contact us to get your today!

"It's like that"

 Lincoln has launched three new commercials in the ad campaign with the ever famous Lincoln-man himself, Matthew McConaughey, for the new 2017 Lincoln MKZ. They are filmed in a tone and style that convey exhilaration and the visceral feeling of driving. The ads bring back attention to the midsize, premium sedan that has been Lincoln's best-selling vehicle since it arrived in showrooms three years ago. Check out the new commercial featuring Matthew McConaughey below.

  Shave: Matthew McConaughey sits relaxed in a barber’s chair receiving a professional, straight razor shave. As the barber ends the shave with a steaming hot towel, we see the new, 2017 Lincoln MKZ cutting through the fog on a winding road, conveying the “It’s like that” moment of exhilaration and precision. 

  Midnight: At night, Matthew McConaughey arrives at an impressive Modernist home, dressed in a fine, tailored suit and walks out to a beautiful infinity pool. He stands at the pool’s edge fully dressed, and looks out. He recalls driving the MKZ, the two worlds mesh and he lets himself fall backwards into the water, fully dressed. The moment he hits the water, we see the new 2017 Lincoln MKZ accelerating out of a dark tunnel and into a night time rain, expressing the same “It’s like that” exhilaration of diving into a pool. 

  Ensemble (feat. Sharon Jones & the Dap Kings): We see a group of Musicians playing in a beautiful indoor setting. As the camera pulls back, the music builds, and Singer Sharon Jones begins singing a cover of “Midnight Rider.” As they continue to play, the camera recedes further back and we now see the performance through the grille of the new 2017 Lincoln MKZ. Inside the vehicle, we see Matthew McConaughey as that "midnight rider" enjoying his drive. The song conveys the “It’s like that” visceral feeling and performance of the available 400-horsepower engine.